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PREEK
Concept
- About New possibility of jewelry making in Japan.
Preek proposes the new standard of jewelries adding sense of beauty from cultural background and new technology into traditional craftsmanship. - Using materials from nature, the brand blows lives into each piece creating artisanal products expressed with high quality traditional technique specialized in jewelry sculptures and fine jewelry craftsmanship.
Based on the types of natural materials, Natural Stones or Baroque Pearls are embraced with modern design to pair it with one’s lifestyle with a breath of nature.
The organic curves of the jewelries are processed in pursuit of the new expression of individuality as a person, awakening strength, grace and intuition within people. Releasing the barrier in between the elements of edgy, warmth, fashion, jewelry and crafts, Preek connects each element to present pure individuality.
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